BA Business, Marketing Emphasis
Innovate and Inspire
Designed for students who want in-depth marketing knowledge, HNU’s business degree with a marketing emphasis will provide a path to a wide range of exciting careers in marketing and communications.
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Where a business degree can take you
A business degree is a great way to develop skills that will help you succeed in almost any environment. Our graduates have gone on to work for tech companies, start-ups, non-profits, and established corporations.
Market Research Analyst
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Principles of Marketing
Explore the whole marketing ecosystem from merchandising, advertising, and marketing research, to distribution channels and the influence of the global economy.
Examine market research techniques including various statistical and analytical methods, as applied within a business application.
Study the dynamics of how and why consumers buy things and the perspective of the product producer.